These are the eight Baseball Cards magazines that I either purchased from the CVS downtown where I lived or came to my folks' mailbox via subscription between 1982-85.
I have saved every one and have documented every one on this blog.
Baseball Cards magazine was never finer than during this fledgling period as a Krause Publication. It continued in good form -- long after I had lost interest -- through most of the '80s. Then Beckett took over and that era of good feeling fell apart in a hailstorm of rookie obsession, what's-it-worth and card-grading. And now here we are, blogging because the magazines don't give us what we want.
Anyway, the person behind those exciting early days, that period when I would stalk the magazine rack at the CVS in hopes that a new edition had arrived, was Bob Lemke.
Lemke, a fixture in the hobby since the 1970s, was already a force in collecting publications as an employee at Krause when he started Baseball Cards magazine as a twice-a-year edition in 1981. He was the editor for all of the issues that I bought and became editor and publisher in 1983.
Here is the change on the magazine's masthead:
Lemke, who I am assuming had his hand in just about every aspect of this magazine, also wrote articles for it. Every issue you could find a story from Lemke. But even though he was the editor, he never gave himself first billing. His stories would always show up somewhere in the middle of the magazine, no more pronounced than any other story.
Here are some of his articles from those issues that I dug up:
Three of those images are from a three-issue series he did on "pre-rookie cards." At the time, the rookie-card explosion had just begun. But Lemke, with so much knowledge, didn't write about Mattingly, Gwynn and Boggs. He unearthed something that wasn't even considered at the time, TCMA cards of future stars.
I got the feeling, from these magazines and his blog, that Lemke liked the esoteric. He blogged about card issues I never knew, and if you know about the custom cards he made, he enjoyed the "what-if" that is an inherent part of our hobby.
You probably know that Lemke died Tuesday. He wasn't in good health, he said so on his blog. But the news is still crushing. He was probably the No. 1 source of card knowledge for me, and so many other collectors.
Those magazines still mean a great deal to me as I credit them for developing a true love for the hobby in the early 1980s. In fact, I just tweeted this on Sunday, two days before Lemke passed:
That's a page from Lemke's story on Pacific Coast League minor league issues from the 1980s.
But as important as those magazines were to me then, Lemke's catalog is even more invaluable to me now.
I have referenced the Standard Catalog of Baseball Cards repeatedly on this blog and I have consulted it many more times. Just Monday, I wrote a blog about the 1992 Kellogg's Canadian issue that I had just discovered, and, of course, confirmed its existence by looking through the Standard Catalog.
This was Lemke's baby, too. He created it in the mid-1980s. And he was the book's editor from that point until around 2006 (but he still assisted after that).
I can't tell you how many times this book has helped me. It is the most complete book of the baseball-card-collecting hobby that there is. Here is a link to some of my posts where that book was vital:
The 1992 Kellogg's cards were issued in Corn Flakes in the U.S. and Frosted Flakes in Canada
1963 Statistic Back Exhibit cards actually have statistics on the back!
The 1980s oddball Hygrade set contained orange-bordered promo cards and there was apparently 4 of them
If the red "1" on the back of your Milton Bradley card has a base, then it is from 1972. If it doesn't have a base, it is from 1969
1961 Golden Press "cards" came in a perforated sheet in books
The 1970 Washington Senators Traffic Safety set was one of the first Police sets ever made
Some of the cards in the 1963 Jello set are scarce because they were printed on less popular brands of Jello
The 1963 Topps Peel-Offs with blank backs are rarer than the ones with instructions on the back
The 1980 Topps 5-by-7s with white backs are rarer than the gray backs as they were test-marketed only in certain areas
The early 1980s oddball Superstar set was issued by a Masschusetts collectibles shop
1988-93 Cadeco discs were intended to be used with a board game
The writeups on the back of the 1953 Johnston Cookies Braves set were lifted off the '53 Braves yearbook
The 5-by-7 Pinnacle Zenith cards for 1998 contain a regulation-size card inside (I refuse to rip open my Piazza to find out what's in there)
All of that knowledge about well-known and not-so-well-known sets imparted on this blog was drawn directly from the Standard Catalog of Baseball Cards.
My guess is the majority of the knowledge in that giant, 1,800-plus page book came directly from Lemke, if not all of it.
I never met Lemke and communicated with him only briefly through email about five years ago. I was trying to find the source of a Sandy Koufax postcard-sized issue. And I actually stumped him. (To this day, I don't know the source for that Koufax postcard).
But if I had met Lemke, I would have met a kindred spirit. Lemke was an editor, just like I am. He offered knowledge and obviously enjoyed research, just like I do. He wrote stories, just as I do. And he loved cards and collecting.
I will never have the kind of knowledge that he did. When I think that he was becoming a force in the hobby when he was in his 30s, it blows my mind.
But thanks to him, I have a lot more knowledge about cards than I would have if he never put out those publications. He's been feeding me knowledge since the early 1980s. And he'll probably be feeding me for many more years, long after his departure.
If you've never come across his blog, check it out. You're sure to learn something. And that's the best thing I can say about Bob Lemke. I learned something about cards.